About Us

Avilash is an ethnic wear start-up rooted in traditional Alpona motif printing, an indigenous folk art form known for its symbolic
and hand-drawn aesthetics.
The brand is founded by an entrepreneur with a deep personal passion for art and indigenous craft, which became the driving force
behind launching Avilash.
Avilash focuses on customize hand-printed garments, celebrating imperfections, originality, and West Bengal cultural storytelling
through textiles.
The product portfolio includes men’s kurtas and women’s kurties, designed for everyday ethnic wear with a strong artisanal
identity.